I stumbled on them a number of years ago and loved the mad 'wee' sketches that seem much bigger than the space they're confined to. General social observations, which all of us, at some stage, will wholeheartedly relate to...
"Alcohol and high prices. Immersing yourself in high rent, luxury items, trendy, overpriced cocktail bars, flashy restaurants, tall leggy blondes who don't give a damn about you, just to act as a buffer zone between you and the abyss."
"Which you pay a lot for," I say.
"Which you pay a hell of a lot for," he says.
It seems to me a lot of people of my generation are locked into this high-priced corporate, urban treadmill. Sure, they get paid a lot, but their overheads are also off the scale. The minute they stop tapdancing as fast as they can is the minute they are crushed under the wheels of commerce.
You know what? It's not sustainable.
If you're interested....it's gapingvoid.com
Hugh is also involved with a particularly tasty wine called Stormhoek. Plenty of interesting articles there regarding marketing stratedgy and blogging.
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